Whitney is the founder and CEO of FINERY.com, a startup in the Fashion/Technology space. She currently works with a stellar team of brainiacs, engineers and data scientists in NYC, who make the technology that is revolutionizing the way you interact with your wardrobe. FINERY launched in March and has already amassed 2 million outfits styled by women. The patent pending technology finds and imports all of your apparel purchases into an online wardrobe where you can view, plan outfits and shop.

Prior to FINERY, Whitney had a tenured career in media. She has worked as an anchor/correspondent for CNN, ABC News and CBS in New York. She's earned two Emmys as a talk show host and authored a bestselling book. Whitney has also worked directly with President Bill Clinton as a media specialist for the Clinton Global Initiative. She joined the tech world after working for Match.com for five years as the company's spokesperson.

Whitney graduated from The University of Virginia as an Academic All-American. She is married to another tech geek, founder and Chairman of Silicon Labs, Nav Sooch. The couple splits their time between Austin and New York.